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Resources for Social Networks Analysis and Pharmaceutical Marketing Research

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Reports

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Research Report: Social Network Analysis Yields Finding that 50% of all Key Scientific Leaders Are “Low Publishers” in Scientific Journals

Quantity Does Not Equal Quality in Evaluating a Scientist’s Real Importance as a Key Opinion Leader

Whitepapers

/images/pages/LnxWhitepaper1.png Using Social Network Analysis - A New Paradigm for Opinion Leader Identification
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Using Large Scale Social Network Analysis - A Comparative Analysis for Finding Key Opinion Leaders

/images/pages/LnxWhitepaper3.png Social Network Analysis Primer

Other References

Social Network Analysis - Wikepedia

The International Network for Social Network Analysis

Center for Computational Analysis of Social and Organizational System

Introduction to Social Networks (Robert A. Hanneman)

Finding Overlaping Communities in Networks by Label Propagation (Lnx provided data)

The Buzz Starts Here: Finding the First Mouth for word-of-Mouth Marketing (Wharton Business School)

Towards Automatic Extraction of Social Networks of Organizations in PubMed Abstracts

ONER: Tool for Organization Named Entity Recognition from Affiliation Strings in PubMed Abstracts


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